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How to get SO rich you question the meaning of making money

Sun, 02 Mar 2025 01:19:23 +0000

Want my books for free? Go here: https://www.acquisition.com/audiobooks
The easiest business I can help you start (free trial): https://www.skool.com/games

If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.

How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of https://Skool.com to help the many people who want to start a business online do so.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

DISCLOSURE
Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary.
Copyright © 2025.

Crafting a Winning SEO Strategy: A Guide for In-House Marketers

Sat, 07 Sep 2024 02:28:45 +0000

⁣Gain a comprehensive understanding of SEO strategy, covering key elements such as crafting effective strategies, creating actionable roadmaps, leveraging competitive advantages, and presenting your plans to secure support and buy-in.

10,000 years of branding explained in 6 minutes | Debbie Millman

Mon, 08 Jul 2024 16:57:03 +0000

Branding isn’t buzz — we’ve been doing it for thousands of years.

Subscribe to Big Think on YouTube ► https://www.youtube.com/c/bigthink
Up Next ► How Apple and Nike have branded your brain https://youtu.be/4eIDBV4Mpek

Design and branding are inherently a part of human nature. They serve as a way of signaling to others, non-verbally, who we are, what we believe in, and what is important to us.

There was a time when consumers were exclusively interested in a company's products — upgrades, different flavors, different colors.

But today, consumers want to know if the companies that they are buying from are worthy of their money. Do the companies practice good ethics? Do they have certain values? That's something that we have really never seen before.

To learn even more from the world's biggest thinkers, get Big Think+ for your business: https://bigthink.com/plus/

Read the video transcript ► https://bigthink.com/videos/the-power-of-branding/

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About Debbie Millman:
Named “one of the most creative people in business” by Fast Company, and “one of the most influential designers working today” by Graphic Design USA, Debbie Millman is also an author, educator, curator and host of the podcast Design Matters. Debbie’s podcast, Design Matters is one of the first and longest running podcasts, and as host and founder, Millman has interviewed nearly 500 of the most creative people in the world over the past 17 years. Design Matters won a 2011 Cooper Hewitt National Design Award, in 2015 Apple designated it one of the best overall podcasts on iTunes, and in 2021 designated it one of their “All Time Favorite Podcasts.” In addition, the show has been nominated for six Webby Awards, and has been listed on over 100 “Best Podcasts” lists, including one of the best podcasts in the world by Business Insider and Vanity Fair.

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Read more of our stories on branding:
The neuroscience of branding
►https://bigthink.com/neuropsyc....h/how-apple-and-nike
Reinvention 101: How to build your personal brand
► https://bigthink.com/plus/reinvention-101-how-to-build-your-personal-brand/
How brand evangelists can provide the ultimate word-of-mouth advertising
►https://bigthink.com/plus/win-the-ultimate-word-of-mouth-advertising-from-brand-evangelists/

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About Big Think | Smarter Faster™
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The leading source of expert-driven, educational content. With thousands of videos, featuring experts ranging from Bill Clinton to Bill Nye, Big Think helps you get smarter, faster by exploring the big ideas and core skills that define knowledge in the 21st century.
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Neuromarketing: How brands are getting your brain to buy more stuff

Mon, 08 Jul 2024 05:19:01 +0000

Businesses have always been looking for ways to sell us more things – which we may or may not need. As we learn more about the inner workings of the human brain, they are now venturing into a new realm on this quest – our subconscious minds.

We're destroying our environment at an alarming rate. But it doesn't need to be this way. Our new channel Planet A explores the shift towards an eco-friendly world — and challenges our ideas about what dealing with climate change means. We look at the big and the small: What we can do and how the system needs to change. Every Friday we'll take a truly global look at how to get us out of this mess.

► Check out our channel trailer: https://youtu.be/T8EiTHe6eXg

► Want to see more? Make sure to subscribe to Planet A!

#planeta #neuromarketing #consumerism

READ MORE

Blindsight: The (Mostly) Hidden Ways Marketing Reshapes Our Brains:
https://www.popneuro.com/book

Neuromarketing. What You Need to Know:
https://hbr.org/2019/01/neurom....arketing-what-you-ne

Neuromarketing and Ethics:
https://hbr.org/2019/01/when-n....euromarketing-crosse

Study: In-store music affects product choice:
https://www.nature.com/articles/36484

Reporter: Malte Rohwer-Kahlmann  
Camera: Henning Goll
Video Editor: Frederik Willmann
Supervising Editor: Kiyo Dörrer

The One Simple Budgeting Method That Changed My Life

Tue, 02 Jul 2024 04:46:35 +0000

This budgeting method I talk about in today's video really changed the way I view my own finances. It's called the P&L Method, or running your life like you would a business. Every month, I have my own personal P&L sheet, and I've also created one for you guys so you can budget on your own today too.

The P&L Method Template: https://beacons.ai/humphreytalks/freedownloads

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Timestamps:
0:00 - Start Here
0:36 - Step 1: Being Aware
1:42 - Tracking Expenses Challenge
3:24 - Embarrassment & Finances
4:55 - 4 Things To Get Better
6:17 - THE BUDGETING METHOD
8:51 - Zero-Based Alternative
9:54 - How to Allocate Money
13:07 - Where People Get Stuck

PS: I am not a current Financial Advisor, any investment commentary are my opinions only. Some of the links in this description are affiliate links that I do receive a commission for & they help support the channel!

LEARN ACCOUNTING in Under 5 Hours!

Tue, 23 Apr 2024 21:27:26 +0000

💥All in One Cheat Sheet Bundle → https://accountingstuff.com/shop

A collection of Accounting tutorials that I have put together over the past three years. I have arranged the topics into a logical, progressive order and removed all commercials, intros & outros for your viewing pleasure!

⏱️TIMESTAMPS
00:00 - Intro
00:58 - The Accounting Cycle - https://youtu.be/yYX4bvQSqbo
14:54 - The Accounting Equation - https://youtu.be/56xscQ4viWE
18:29 - Debits & Credits - https://youtu.be/VhwZ9t2b3Zk
23:27 - Why Debits & Credits Aren't Backwards - https://youtu.be/ddb65RudGi0
25:09 - T-Accounts - https://youtu.be/kA9snSvCgW8
34:35 - Journal Entries - https://youtu.be/Y-_Q3rANyxU
39:55 - What is an Invoice? - https://youtu.be/O6qtAT_SnIM
45:38 - What are Assets? - https://youtu.be/rOsuqG_J0t4
54:08 - What are Liabilities? - https://youtu.be/fKRwT10Sszc
01:03:45 - What is Equity? - https://youtu.be/Fr5oHEYrT2A
01:13:20 - The Cash Method of Accounting - https://youtu.be/8t9PFHlLLVI
01:17:49 - The Accrual Method of Accounting - https://youtu.be/C8UuX75ZarU
01:24:00 - Revenue Recognition Principle - https://youtu.be/37PPccwsYJI
01:25:53 - Inventory & Cost of Goods Sold - https://youtu.be/OB6RDzqvNbk
01:35:07 - My #1 Accounting Hack - https://youtu.be/5Y3wjH-6gHk
01:38:07 - Debits & Credits Practice Questions - https://youtu.be/yCOZ7aylC0c
01:43:23 - The General Ledger - https://youtu.be/Fu8zGee1SZw
01:52:25 - The Trial Balance - https://youtu.be/3_PfoTzSCQE
01:59:05 - Adjusting Entries - https://youtu.be/H0N7tvXuJlU
02:08:03 - Prepaid Expenses - https://youtu.be/RE7wrflFOGA
02:16:26 - Deferred Revenue - https://youtu.be/F1zNQ1wga7o
02:25:29 - Accrued Expenses - https://youtu.be/9aZ6CCj-ies
02:37:03 - Accrued Revenue - https://youtu.be/7ibN25VCvFg
02:44:50 - Depreciation - https://youtu.be/_pas1ETbrj8
02:55:51 - Straight Line Method of Depreciation - https://youtu.be/iruD9KTNnNc
03:02:28 - Income Statement - https://youtu.be/hrSUq4wcd0g
03:12:16 - How to Make an Income Statement - https://youtu.be/0--AvwZabIQ
03:17:04 - Balance Sheet - https://youtu.be/YZyBSU6YdmM
03:27:04 - How to Make a Balance Sheet - https://youtu.be/CMv1zlZhb4Q
03:33:51 - Trial Balance vs Balance Sheet - https://youtu.be/q7Nhj8vDD8M
03:39:20 - Intro to Cash Flow Statements - https://youtu.be/Xy-yDw0gsgc
03:49:24 - Direct Method Cash Flow Statement - https://youtu.be/KOR10VPsyO8
04:06:43 - Indirect Method Cash Flow Statement - https://youtu.be/8CH-6wdfz0Y
04:16:07 - How to Make a Cash Flow Statement - https://youtu.be/DiVPAjgmnj0
04:31:07 - The Key to Understanding Financial Statements - https://youtu.be/_F6a0ddbjtI
04:37:09 - Closing Entries - https://youtu.be/e1z2lpdQyGQ
04:50:22 - Outro

🔴Subscribe for more Accounting Tutorials → https://geni.us/subtothechannel

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▪ Xero (FREE TRIAL) → https://xeroamericas.grsm.io/ck90eoq1r6tu

🔎FAQ
▪ My Favourite Accounting Book for Beginners → http://geni.us/5mKR7m

🚶FOLLOW ME ON
▪ Instagram → https://www.instagram.com/accountingstuff
▪ TikTok → https://www.tiktok.com/@accounting_stuff
▪ Facebook → https://www.facebook.com/thisisaccountingstuff/

🎬LEARN ACCOUNTING BASICS FOR FREE
▪ The Full Playlist → https://www.youtube.com/playli....st?list=PL5zKSeS09l3

🎵MUSIC
▪ Lakey Inspired - Blue Boi → https://soundcloud.com/lakeyinspired/blue-boi
▪ Lakey Inspired - Last Night → https://soundcloud.com/lakeyinspired
________________________
DISCLAIMER

Some of the links above are affiliate links, where I earn a small commission if you click on the link and purchase an item. You are not obligated to do so, but it does help fund these videos in hopes of bringing value to you!
________________________

#accounting #accountingstuff #accountingbasics

ACCOUNTING BASICS: a Guide to (Almost) Everything

Tue, 23 Apr 2024 19:53:40 +0000

💥Accounting Cycle Cheat Sheet → https://accountingstuff.com/shop
🖊Accounting Practice Questions → https://accountingstuff.com/practice-questions

Would you like to know what Accounting REALLY MEANS? In this short tutorial we'll take 1 simple example and follow it through all 8 Steps of the Accounting Cycle - from start to finish - you'll build a solid understanding of all the Accounting Basics we encounter along the way. Stuff like the Accounting Equation, Debits & Credits, Double-Entry Accounting, T-Accounts, the Trial Balance etc.

If you're an Accounting Beginner, then I recommend watching this all the way through to the end - at least once - to get a complete picture of how Accounting works. Afterwards, you can jump into my Accounting Basics Playlist (see below) and explore every topic in more detail.

🎬LEARN ACCOUNTING BASICS FOR FREE
▪ The Full Playlist → https://www.youtube.com/playli....st?list=PL5zKSeS09l3
▪ Equity Video → https://youtu.be/Fr5oHEYrT2A

🔴Subscribe for more Accounting Tutorials → https://geni.us/subtothechannel

⏱️TIMESTAMPS
00:00 - Intro
00:16 - What is Financial Accounting?
01:11 - STEP 1: IDENTIFY TRANSACTIONS
01:29 - STEP 2: PREPARE JOURNAL ENTRIES
01:32 - What is a Journal Entry?
01:36 - What does a Journal Entry look like?
02:05 - What is Double Entry Accounting?
02:58 - What is the Accounting Equation?
04:17 - STEP 3: POST TO GENERAL LEDGER
04:22 - What is the General Ledger?
04:43 - Posting to Accounts
04:49 - What is an Account?
04:58 - The 6 Types of Account - Assets, Liabilities, Equity, Revenue, Expenses & Dividends
05:21 - What are T-Accounts?
06:00 - What does the General Ledger look like?
06:18 - STEP 4: UNADJUSTED TRIAL BALANCE
06:22 - What is a Trial Balance?
06:43 - How to build a Trial Balance
07:10 - Why is it called Trial Balance?
07:28 - STEP 5: POST ADJUSTING ENTRIES
07:32 - What are Adjusting Entries?
07:40 - IFRS vs GAAP
08:21 - What is the Accrual Method of Accounting?
08:41 - Adjusting Entries Example
10:14 - STEP 6: ADJUSTED TRIAL BALANCE
10:41 - STEP 7: CREATE FINANCIAL STATEMENTS
10:44 - What are Financial Statements?
10:59 - What are the three types of Financial Statements?
11:10 - What is the Balance Sheet?
11:28 - What is the Income Statement?
11:43 - Profit vs Cash Flow
11:54 - What is the Cash Flow Statement?
12:04 - Who would use Financial Statements?
12:34 - STEP 8: POST CLOSING ENTRIES
12:41 - What are Closing Entries?
12:51 - Closing Entries Example
13:10 - Post Closing Trial Balance
13:20 - THE ACCOUNTING CYCLE

🔎FAQ
▪ My Favourite Accounting Book for Beginners → http://geni.us/5mKR7m

🔝 CLOUD ACCOUNTING SOFTWARE
▪ QuickBooks Online USA (FREE TRIAL/DISCOUNT) → http://geni.us/jA9N
▪ QuickBooks Online Canada (FREE TRIAL/DISCOUNT) → https://geni.us/bNN7
▪ Xero (FREE TRIAL) → https://xeroamericas.grsm.io/ck90eoq1r6tu

🚶FOLLOW ME ON
▪ Instagram → https://www.instagram.com/accountingstuff
▪ TikTok → https://www.tiktok.com/@accounting_stuff
▪ Facebook → https://www.facebook.com/thisisaccountingstuff/

________________________
DISCLAIMER

Some of the links above are affiliate links, where I earn a small commission if you click on the link and purchase an item. You are not obligated to do so, but it does help fund these videos in hopes of bringing value to you!
________________________

#accounting #accountingbasics #accountingstuff

The Underdog: He Turned His Last $4,000 Into $48M

Tue, 23 Apr 2024 19:45:50 +0000

📚 Start a business using case studies: https://www.starterstory.com/?utm_source=youtube&utm_campaign=hush&yts=true

📩 Business Ideas Newsletter - https://www.starterstory.com/newsletter

In this video, I flew out to Toronto to get the full story of Hush Blankets. Aaron and Leor started this business while working their 9-5's, and they made one of the craziest rebounds I've ever seen from an ecommerce business - the best part, Aaron shared exactly how they did it.

Follow Aaron
📸 Instagram - https://www.instagram.com/aaron.spivak/

Our Links
🔔 Subscribe - https://www.youtube.com/@starterstory
📸 Instagram - https://www.instagram.com/starter_story/
🐦 Twitter - https://twitter.com/thepatwalls

The single biggest reason why start-ups succeed | Bill Gross | TED

Mon, 22 Apr 2024 06:44:42 +0000

Bill Gross has founded a lot of start-ups, and incubated many others — and he got curious about why some succeeded and others failed. So he gathered data from hundreds of companies, his own and other people's, and ranked each company on five key factors. He found one factor that stands out from the others — and surprised even him.

TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design -- plus science, business, global issues, the arts and much more.
Find closed captions and translated subtitles in many languages at http://www.ted.com/talks/bill_....gross_the_single_big

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Subscribe to our channel: http://www.youtube.com/user/TEDtalksDirector

Seth Godin - Everything You (probably) DON'T Know about Marketing

Thu, 18 Apr 2024 19:48:33 +0000

Today on Behind The Brand, Seth Godin details everything you (probably) don't know about marketing. Marketing is often a misunderstood concept often viewed as simply creating demand and driving brand awareness. Seth Godin dispels this view by explaining the difference between brand marketing and direct marketing, evaluating the value of a brand in marketing, and reviewing key differences between psychographic and demographic marketing.

His great insight into what we don't know about marketing is adopted from his bestseller - Seth Godin, This Is Marketing.

THIS IS Marketing book link: https://amzn.to/2AXqbBk
Click here to get a free audiobook copy of Seth Godin's NEW book: https://amzn.to/3z5gzQx

Here's everything you probably don't know about marketing from bestselling author, Seth Godin. His new book, This IS Marketing is probably the first and last book you'll ever need to buy on marketing. Hope you enjoy this Behind the Brand look with Seth.

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Join my Group: https://www..com/BryanElliott and get exclusive access to Behind the Brand full-length video episodes. These are VOD style videos you can watch and re-watch anytime...anywhere -- while in your jammies if you wish. This is much better than having to get all dressed up...paying $2,500 plus flights and hotel for an expensive seminar ticket to learn from someone amazing, at some event run by strangers, that costs a fortune. Instead you can enjoy these masterclass-style videos in privacy on your own for about the cost of a cup of coffee.

A Plan Is Not a Strategy

Thu, 18 Apr 2024 04:49:08 +0000

A comprehensive plan—with goals, initiatives, and budgets–is comforting. But starting with a plan is a terrible way to make strategy. Roger Martin, former dean of the Rotman School of Management at the University of Toronto and one of the world’s leading thinkers on strategy, says developing strategy means going outside an organization’s comfort zone and escaping the common traps of strategic planning.00:00 Most strategic planning has nothing to do with strategy.01:00 So what is a strategy?02:08 Why do leaders so often focus on planning?04:05 Let's see a real-world example of strategy beating planning.06:33 How do I avoid the "planning trap"? For more from Roger Martin on this topic, read, "A New Way to Think: Your Guide to Superior Management Effectiveness": https://www.amazon.com/New-Way....-Think-Management-Ef Harvard Business Review:https://hbr.org/https://www.li....nkedin.com/company/h up for Newsletters: https://hbr.org/email-newslett....ers#HarvardBusinessR #strategy #rogermartincopyright © 2022 Harvard Business School Publishing. All rights reserved.#strategicplanning #planning #business #explainer #success #howto

The $6.5 Trillion Dollar Problem Nobody Notices

Wed, 17 Apr 2024 00:04:23 +0000

Get an exclusive Surfshark deal! Enter promo code ECONOMICS for an extra 3 months free at https://surfshark.deals/ECONOMICS

There's a massive cost that every developed economy has to deal with that nobody talks about... Infrastructure maintenance. It sounds boring but all of those developments that governments love to talk up can end up costing a fortune to maintain. So what can we do about this and why is this such a problem?

This video was made possible by our Patreon community! ❤
See new videos early, participate in exclusive Q&As, and more!
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How does the stock market work? - Oliver Elfenbaum

Tue, 16 Apr 2024 18:42:19 +0000

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--

In the 1600s, the Dutch East India Company employed hundreds of ships to trade goods around the globe. In order to fund their voyages, the company turned to private citizens to invest money to support trips in exchange for a share of the profits. In doing so, they unknowingly invented the world’s first stock market. So how do companies and investors use the market today? Oliver Elfenbaum explains.

Lesson by Oliver Elfenbaum, directed by Tom Gran & Madeleine Grossi.

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30 Years of Business Knowledge in 2hrs 26mins

Sat, 13 Apr 2024 22:27:12 +0000

If you watch this video you'll get 30 years of business knowledge in 2hrs 26mins.

That's right, my entire career of business knowledge and entrepreneurship condensed into one video.

You'll learn the complete A-Z guide of how to start a business in 2024. This will help you take action on your business ideas and find business success.

Support me on my mission to help people pursue their dreams by pre-ordering my book:
https://go.simonsquibb.com/preorder

0:00 Intro
2:57 How To Start A Business With No Money
11:25 How To Win
17:34 How To Lose
20:44 How To Do A Mind Map (Business Plan)
28:15 How To Find Purpose
34:34 How To Find A Co-founder
40:27 How To Sell
48:55 How To Market Your Business
1:01:08 How To PR Your Business
1:07:28 How To Get An Investor
1:23:23 How To Get Sponsors
1:32:45 How To Build A Brand
1:42:46 How To Hire, Grow And Build
1:52:31 How To Fire Someone
1:58:27 How To Go Global
2:02:02 How To Get A Mentor
2:08:37 How Equity Works
2:19:53 How To Sell Your Business

The Psychology of Money in 20 minutes

Thu, 11 Apr 2024 04:31:10 +0000

This video was inspired by Morgan Housel’s amazing book “The Psychology of Money”

I hope this short video inspires you to put down your phone (and social media) for a few hours and go out and grab a copy of this book for yourself.

Check out Morgan Housel’s book here
📕The Psychology of Money https://amzn.to/3ZdJQq1

If you are more into Audiobooks, here is a link to that. You can get two of these books for free if you sign up for a free Audible trial with the link below.

🎧Grab The Psychology of Money audiobook here on an Audible trial with 2 free books
https://amzn.to/3A5r32l

What is The Psychology of Money about?

You may think of money as just numbers, spreadsheets, math or an equation that needs to be solved, but the real financial decisions are made away far from calculators, around dinner tables - with ego, pride, fear and personal history.

The true nature of money is the dance between the cold arithmetic of a spreadsheet and human nature.

When it comes to money we are complicated creatures and financial success is not so much about how much you know but how you behave.

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(TIMESTAMPS)

(00:00) Financial DNA (You aren’t Crazy)
(02:51) Compound Kings (Buffett’s dirty little secret)
(05:56) Pessimism & Money
(07:40) Two Forgotten Elements (A story)
(10:18) The Key to Happiness
(11:21) Tail Events
(15:02) Beyond Bling (True Wealth VS Being Rich)
(16:30) The Real Price
(19:13) Hedonic Treadmills (enough?)

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📽️Rich Dad Poor Dad | (Detailed Summary)
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📽️The Laws of Human Nature (Detailed Summary)
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📽️The 7 Habits of Highly Effective people (Detailed Summary)
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